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David Hooper davidhooper

RED 127: Why Messages Go Viral - Why do messages go #viral? On this episode, I talk about common urban legends and how they relate to your marketing message. If you understand why people spread urban legends, propaganda, and other “beliefs” via word-of-mouth, email, and social media, you’ll better be able to market what you do. And why do some #marketing messages get cloudy? I talk about that too…


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