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Fandango Partners w National CineMedia

Fandango will partner with National CineMedia to bring original video content to in-theater pre-shows. As part of the pact, NCM gets access to demographic data Fandango collects about customers. In the first half of 2016, Fandango will introduce original content like “Reel Kids,” a series where kids sound off on new releases. http://variety.com/2015/film/news/fandango-national-cinemedia-video-data-sharing-pact-1201643460/ #EntertainmentBiz

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