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How to Design for the Motivation of Your Customers

Subscribe: http://rocketship.fm Adam Saint, co-founder and VP of Design at Bench, talks with us about what design really means to him. It’s far beyond how something looks, and much more about the function of a system, and how that system works best for the intentions of the user. Fascinating discussion around JTBD, experience, and implementation. #Podcasts #FullPodcastAvailable

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