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The Evolution Of The Barbie Ad

Black Friday might look pretty pink to parents flooding the nation's Barbie aisles. But even though Barbie is a billion-dollar brand, it's facing stiff competition — especially in the form of Elsa from the movie Frozen. So its maker, Mattel, is trying to fight back with new ads intended to freshen Barbie's image. More Info: #FullNewsAudioAvailable #NPR


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