See More Hear More Watch More Hear More Get on iTunes
Engadget Engadget

Pizza Hut's eye-tracking menu

Pizza Hut wants to help you skip your super-ego middleman and just let you order that triple-cheese bacon pepperoni pie directly. It's "Subconscious Menu" uses Tobii's eye-tracking tech to figure out which of 20 different ingredients you're looking at on a screen. #tech


More from