See More Hear More Watch More Hear More Get on iTunes
Indiewire Indiewire

'Beyond The Lights' Marketing Failure

Why did “Beyond The Lights” not do well at the box office. It’s likely a situation where its marketing campaign failed to capture the nuance of the story and its characters. By trying to sell it as an urban love story about fame, the essence of the story was lost. #EntertainmentBiz


More from