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Episode: How to Make News Stories Go Viral. How to make news stories go viral. And...Marriott - it's a hotel chain; no, it's a film studio! And what that means for all brands. Plus, Tom rants about the Punching Pope, and Mark rants about TV's Celebrity Apprentice, and how it's setting back the discipline of marketing by 50 years. http://goo.gl/YwHGFi #FullPodcastAvailable #Podcasts

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